The Advanced Guide To Social Media Business Intelligence

Here’s a hard-to-digest fact – It’s 2021 and if you aren’t proud of your brand’s social media presence, you probably need to rethink your entire marketing strategy. It’s no news today that a robust and promising social media strategy should be one of your foremost marketing priorities.

Why do you ask? Because 3.96 billion people use social media worldwide. That’s more than 50% of the world’s entire population! Moreover, 1.3 million new users joined one or the other social media platform every single day in 2020. So, if you aren’t using social media wisely, you are leaving more money on the table than you can imagine.

But, is creating a business page and regularly posting on various social platforms enough? Not anymore. To stay ahead of the curve today, there is so much more to social media that you need to learn and leverage. For starters, you must know how to make use of the underutilized goldmine of the wealth of data that social media has to offer. Business intelligence is one emerging technology that will help you make the most of social media and turn your brand into a social-centric one.

In this guide, we’ll start with the basics of what social media business intelligence really means and then deep dive into how it can be transformational for your brand.

Here is the complete guide to Netflix social listening.